Web hosting is essential to create a website, but there are over 100, if not thousands, of web hosting companies out there. The web hosting industry has grown significantly over the years, and therefore, the process of choosing the web host company is more complex than ever.
The fierce competition the web host industry had led many companies to provide special offers to attract more customers. Not all companies can afford to give away such offers, and hence resort to some marketing gimmicks to place their business in better Google positions than their competitions. Others simply play down dirty to grab more leads as possible for their business.
So, how do you protect yourself from the most common web host marketing tactics, tricks, or scams?
Here are few tips that will help you which feature you must look for, what to pay special attention to, and what you need to research on in order to find a reliable web host.
While this article will help you identify the most common marketing scams, but keep in mind that there are plenty more out there. Therefore, make sure to check the web for most reliable information regarding web host.
Scam #1: Unlimited Traffic/Space/Bandwidth/Whatever
There are web host companies that say they offer you unlimited space, traffic, bandwidth, and everything else you can think of. Do not get me wrong; there are some truly great web host companies that offer each of these features, but others are just providing you “limited unlimited” bandwidth.
In most cases, for example, you will be given unlimited volume of traffic but the transfer speed will be limited to 1MB/s. If your website is new, that limitation won’t cause you any trouble, but it will surely impact your websites as it grows in popularity and traffic.
OTOH, some web host providers will offer you great website traffic speed, but there will be limitations in its capacity, while a very few web hosts will really offer you no limits for website traffic speed and capacity, but they will set a limitation on the number of users who can access your site monthly.
Read the user agreement carefully, especially the section regarding traffic speed, to avoid getting into wrong web host providers.
Scam #2: Hidden or Extra Fees
Hidden fees or extra fees may cost you fortune. During the web host sign-up process, some companies will offer you additional services for extra fees, which are not unusual – you may sometime really need those services. The real is that some web hosts have those extra features pre-selected for you – the only thing you can do to avoid paying extra is to be careful not checking them during the sign-up process.
Scam #3: Uptime %
Uptime is the time when your website is running and functioning properly online. Most web host providers offer a certain uptime guarantee (up to 99.9% uptime), but others simply lie about it.
There are some websites on the Internet that offer independent uptime measurements; however, you cannot rely on their data. To get those measurements, these website often count the uptime of home page of the web host.
Most web hosts know this and they host their home page on the best web servers, though other web servers they actually give to their clients (you) may often have worse performance. Tricky, isn’t it?
Scam #4: Renewal Fees
The system works as simple as ABC – you will be offered some services (domain names mostly) at no cost at all when you sign up, but after a year, you are required to pay a lot for renewing the services that were free.
Many web host providers offer a free domain name for a year to lure more customers. Or, you will be given a nice discount on web hosting plans for a year, and then, on the second year, you will have to pay double the original fees.
This is why you have to read the user agreement very carefully – this is very important for you.
Scam #5 Clients per Server
If you are using a shared web hosting plan for your site, be careful of this scheme: when you purchase a shared package, you are purchasing only a part of a server. Therefore, you may get a bad neighborhood and your website may get banned/blocked.
To protect you from this scenario, some web hosts tell you that they have a limited number of clients per server (i.e. 100 or 150 clients per server). Here’s the trick: many web host experts believe that most web hosts do not really meet that standard.
Now, you must be asking yourself, how can I choose the right shared plan? The answer is plain and simple: first, you should not count that “advantage” in; secondly, you probably know by now that web hosts offering this feature are probably scams. Lastly, they may be hiding other issues from you too. Consider you options well.
Now that you know common web host scams, you can filter through them and get better web hosting services. Just keep in mind that these are only few gimmicks out there. Also remember that many web host companies that you think are suspicious are truly reliable, but you should always do your research and examine the user agreements closely to avoid problems in the future.
>> Check out the best web hosting providers here.
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