From Good Web Design to Great Under 12 Hours

From Good to Great Design
From Good to Great Design

The Internet is a very competitive market, which most of us already know.

Today, businesses have so many options to reach their potential target audience leveraging the enormous reach of the Internet.

People are also seduced by the power of the social media.

As business owners or consumers, we have been constant been fed information about the ‘power of the social media.’

It is not the site with most bells and whistles, but rather the site that offers a seamless user experience as well as valuable information that will ‘rise’ above all the rest.

Yes, I agree, the social media can be extremely powerful for your business … if used ‘correctly.’

Consultants charge a fortune to business owners saying, “To reach a larger audience, you need to have a strong presence on the larger social networks.”

But, how can they say that when they do not even understand your business strategy?

Perhaps they are familiar with your business strategy, or your products.

Perhaps, they even know about your ‘target audience’ from inside and out.

However, if they are not telling you that you need a well-designed website for your business, then they are probably not giving you the overall picture.

A well-designed website welcomes the site visitors to enjoy their experience of visiting.

This not only makes the visit frustration free but also conveys an important message that is vital to Internet marketing success.

It is not the site with most bells and whistles, but rather the site that offers a seamless user experience as well as valuable information that will ‘rise’ above all the rest.

Even before they land on your business website, they will have to find you on the internet first.

You already know that most of your site’s visitors looking for products and services they are interested in use search engine such as Google.

So, if your website does not show up on the first page of the search engine, your chances of driving that visitor – your potential customer – to your site diminish dramatically.

Good website design with high-quality content (including using Meta tags) can significantly increase your search engine rankings.

That is why you need a good designer, and a good content provider or an SEO expert, or the ‘rare’ consultant who is all this combined in one.

This will make sure your site is not drowned in the sea of the Internet.

So, what critical factors make a good website design?

Designing a ‘Killer’ Landing Page

Firstly, your website must have a landing page that is clean and clear in its ‘purpose.’

That means your visitors should be able to access whatever information they were looking for as soon as they land on your page.

In other words, your landing page must offer stress-free navigation experience.

If you leave your visitors to find information themselves, there is a high probability that they will ‘bounce.’ That means they will visit the page as they see on a search result, but immediately leave.

A bounce happens of a number of reasons, but most likely, your landing page offers poor user experience.

A visitor who bounces is not likely to return again. Why? Because they have many options. The Internet is a very big place, you see.

Content is what people desire, but the design is what someone gets to look at.

Your best chance of driving and keeping a visitor to your site and, of course, exploding the chances of sale are to get a hand on a good web design, a good content provider or SEO expert, or a ‘rare’ consultant we talked about earlier to help you design a ‘killer’ site that is head and shoulder above your competition.

Remember: It is not the site with most bells and whistles, but rather the site that offers a seamless user experience as well as valuable information that will RISE above all the rest.

So, How to Create a Great-Looking Website Design?

Today, many businesses like to develop their own website.

They create a blog to complement their site, with a list of links back to their products and services they offer.

In order to be successful, that website has to be SEO-friendly.

It is one of the fastest and easiest ways of getting high search engine rankings as well as bring tons of ‘targeted’ traffic to ones’ business site.

The simplest way to design your own website is to use a ‘template’ for it.

A template is a free component that comes with content management system (CMS), such as WordPress, Tumblr, and BlogSpot that offer free web page and blogging sites.

Step #1: Website Template

The simple solution to building a good website is either to hire a professional web designer/developer to do it for you, or else use a ‘pre-made’ website template.

These templates are available as a standalone program or offered by free blogging platforms such as WordPress, Blogger, and Tumblr.

These free templates are easy to modify and do not require you to have any programming skills.

You can immediately install it WITHOUT the use of the separate software. This will not only help you create the website, but also update it (with contents, videos, and images, etc) instantly.

Step #2: Domain and Website Hosting

More than anything else, your new website also needs its own domain host, not to mention a web host.

Many companies offer both of these services as a package.

However, you can utilize these services from different companies. Meaning, you purchase your domain from one company and web hosting from the other.

Once you purchase a domain name, you can use it with any other website hosting company, even if you purchased with it somewhere else.

A domain name cost usually less than $10 per year. Web hosting, on the other hand, is offered on a monthly basis, available under different web hosting packages.

Each plan has a specific amount of server space and bandwidth.

Once your website gets a high number of traffic on a regular basis, then perhaps you need to upgrade to a plan that offers extra bandwidth.

Step #3: Search Engines

No matter how your website is designed or where it is located on the net, a search engine will automatically locate it the moment you add new or additional content to the site.

Nonetheless, there are certain things you can do in order to boost your website rankings in the search engine results.

By adding a description of your site, meta-tags, and keyword-rich content on your site, you can significantly improve how search engines find you online.

This will also help boost your rankings in search engine results.

You see, the web design process is easy. With all available programs, anyone can design a good looking website design.

So, take that first step to building a website design for your business today.

Top Web Design Challenges Faced by Web Designers

Good design makes a difference in many ways.

It can transform a simple thing into something amazing.

Same this is true when designing a new website or updating an old one.

You need to consider many design elements that ultimately contributes to the better user experience while also make your website look beautiful.

Mobile Ready Web Design

In the age where there is an increased usage of ‘mobile surfing’ – browsing the website through mobile smartphones – a web designer needs to be aware of all the latest technology to create a flawless design.

Being mobile ready is an important aspect of staying current for a website.

A web designer can either make the design that changes its structure automatically to fit any mobile device or create an entire mobile website that is only viewable on mobile devices.

Either way is suitable, however, the second option requires MORE work because a designer has to create two designs in that case.

Mobile ready designs are particularly important for local businesses. Features such as “Tap to Call” make it even easier for a mobile user to simply touch a button and immediately be calling the ‘correct’ business number.

A good web designer knows how to put the most important information first and place it notably while still making the web design look attractive.

Alternatives to Flash

Flash could be a brilliant addition to some effects. However, they may not be seen properly on some mobile phones. So, knowing this and finding a proper alternative is the key. Today, most web designers use Jquery, Ajax, and PHP to create interactive websites.

Social Media

Social media is very popular in today’s culture. The current trend suggests that it will continue to be popular at least for the near future. Using appropriate icons and scripts and placing them conveniently while not being too intrusive would be a sign of good website design.

Consistent Design

The uniformity of design will make a website visitor feel comfortable.

Videos

As attention spans dwindle day after day, the video has come to the surface to save the day.

The trend for video has and will continue to grow in the web industry.

Integrating video fully so it is accommodating but not too intrusive is another challenge a web designer face today.

The video itself could benefit from a well-designed web design to add a bit more flair to what could otherwise be a boring video.

Server Load Speed

In addition to all these aspects of a good design, the web designer also has to take into account the impact on server load speed.

Serve load speed is a crucial factor for user experience as well as search engine rankings.

Optimizing images, videos, and codes appropriately for the web will drastically decrease web site/page load times.

As you just saw, incorporating all these essential design elements will ultimately spell success for business owners.

For a designer, that could be a challenge, however. By keeping current with the web design trends, however, a web designer can evolve and grow regularly to be in the forefront of their industry. This will lead to wonderfully designed websites that will entice web visitors to keep on coming back for more.

Did you find this post on web design tips useful? If you did, please SHARE, LIKE, and/or COMMENT below to show some love and support!

Thank you for reading. 🙂

 

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